One of the greatest July 4 traditions is the Nathan’s Hot Dog Eating Contest.
(jay)3 among the great traditions of july 4th– the annual nathan’s hot dog eating contest at coney island. as cnn’s allan chernoff tells us this crazy contest is about a lot more than just fun by the beach.:22-:28 wayne norbitzpresident, nathan’s famous1:04-1:09rich sheamajor league eating 3 you’re watching all-american marketing magic!nathan’s hot dog eating contest is a bonanza for the fast-food company.as the “eaters” have expanded their gastric capabilities..the event’s popularity has soared.and so have sales of nathan’s hot dogs: piling up seven years in a row to 453 million last year! ” this is one of the greatest marketing stunts ever, ever put forth in the united states.” it’s a natural for nathan’s..which first opened at the fun-filled amusement park 96 years ago.in the late 1970′s the contest was just another coney island side show…thought up by pr stunt man max rosey.”we wa