When you go grab bread at the store you will probably end up leaving with much more than the 1 item. Bob Hansen has the story.
hasn isn happenedn ton you?n youn gon ton then groceryn storen meaningn ton bn onen thing…n andn comen outn withn an wholen cartn fulln ofn things!n it’sn notn justn becausen you’ren hungry.n groceryn storesn haven clevern methodsn ton maken suren shoppersn buyn moren thann theyn plannedn on.n bobn hansenn explains.n (—n pkgn —)then checkoutn linen isn then momentn ofn truthn forn manyn shoppers.n didn wen spendn moren orn lessn thann we’dn plannedn on?ifn you’ren spendingn moren mayben then storen isn ton blame.n andn wen aren beingn manipulated.n (sot:n davidn stewart,n marketingn PROFESSOR)”Welln In wouldn’tn usen then wordn manipulated.n Butn theren isn an certainn amountn ofn whatn wen call,n socialn engineering.”MARKETINGn professorn davidn stewartn ofn ucn riversiden isn ann expertn inn consumern behavior.n hen saysn nothingn inn yourn groceryn storen isn theren byn chancen
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